Lead with human-centered user experience

Design, build, and iterate faster by leveraging a qualified, always-on community of engaged users

Getting timely, reliable feedback from qualified audiences to inform experience design strategies isn’t easy. Low engagement, manual scheduling and analysis, and distributed data are standing in the way of implementing successful and scalable User Experience Research (UXR) programs.

Alida’s community-centered solution for experience design provides teams with the tools they need to rapidly surface friction, de-risk decisions, and validate changes through iterative qualitative and quantitative research methods at every stage of the design thinking process.

5X

faster participant recruitment

20%

increase to participant response rates

2X

faster overall project completion time

60%

cost savings per project

Access the right participants, at the right time

Improve targeting and engagement with direct access to verified and deeply profiled users
Reach multiple, unique audience groups based on demographics, regions, or interests
Understand behaviors, needs, and pain points and track changes over time
Reduce cost and reliance on third-party sample providers

Gain valuable context by combining data from multiple sources

Easily combine self-reported data with product telemetry/usage data and subscription data
Improve targeting capabilities and contextual insight
Uncover the “why” behind the “what” across all user interactions to inform strategic decisions
Centralize qualitative and quantitative research, data collection, and insights sharing in a single integrated platform

Improve recruitment efficiency and speed to insight

Increase recruitment speed
Streamline study set up, data collection, and feedback gathering
Test and iterate on designs, get real-time insights, incorporate feedback with speed and agility
Free up more time for teams to focus on strategic research, analysis and insights

Enhance scalability and governance of experience research

Gather insights from a diverse user base without geographical constraints
Leverage the flexibility and convenience of an always-on digital community
Adhere to data privacy and security regulations with a consent-based approach to recruitment
Ensure responsible research with in-platform burden controls
Engage managed services to ease the burden of program design, scheduling, and execution

All the UX research tools you need, all in one place

Access to quantitative and qualitative UX research methods and tools within Alida’s integrated platform makes it easy to conduct moderated and unmoderated studies, validate designs, and deliver solutions faster and at scale.

Quantitative Methods

Surveys
Quick polls
Ranking and allocation
Highlighter tool
A/B testing
NPS & CSAT
Usage analytics

Qualitative Methods

Moderated & unmoderated video
In-depth interviews
Focus groups
Diary studies
Forum discussions
Concept testing
Card sorting

Analysis & Reporting

Text & sentiment analysis
Role-based dashboards
Centralized reporting
Integrations to 3rd party data and systems

Win with Community-Driven User Experiences

Learn how leading global brands are leveraging a community of customers and employees for actionable user feedback to identify pains, prioritize improvements, and gain a competitive advantage.

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