Put Your CX Strategy Into Action

Alida Activate: Spring Edition is your chance to understand how you can quantify the value of customers' experiences in your business.

Insights from industry leaders paired with a masterclass series and take-home workbook will give you the tools you need to start improving your customer experiences today.

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Watch the Keynotes


Demystifying Customer Experience

Kerry Bodine, customer experience expert and co-author of Outside In: The Power of Putting Customers at the Center of Your Business

Kerry Bodine reveals the key elements of the customer experience discipline and inspires you to amp up your own customer insights program.

You’ll walk always with answers to these questions:

  • What is customer experience?
  • Why does it matter to your organization?
  • How can you infuse customer insights into both the design and ongoing management of customer interactions?


Welcome Address

Ross Wainwright, Alida & Riaz Raihan, Alida

Welcome remarks from Alida's CEO, Ross Wainwright, and President of Products, Riaz Raihan.


Alida Activate: Fall Edition

Join us for the next Alida Activate event.

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Alida is a Community Research platform that helps the world's biggest brands create highly engaged research communities to gather feedback that fuels better customer experiences and product innovation.