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The Alida 2021 Global Trends Report: Customer Experience

Insights on Consumer Attitudes, Expectations, and Buying Behavior

Your customer has changed fundamentally—has your customer experience (CX) strategy kept up? 

Get the latest insights on consumer attitudes, expectations, and buying behavior in The Alida 2021 Global Trends Report: Customer Experience and discover how to exceed customer expectations in a post-pandemic economy. 

In a recent study of 5,300 global consumers, Alida’s customer experience experts teamed up to surface key consumer trends that are shaping the experience landscape. The survey findings reveal an audience that’s willing to engage with brands but doesn’t feel brands are effectively engaging with them. 

Download the research report to learn how to (re)engage with a radically changed customer base and find out:

  • What types of experiences do customers expect from businesses?
  • What is driving brand alignment and loyalty?
  • How should businesses change to meet consumer expectations?

Alida is a Community Research platform that helps the world's biggest brands create highly engaged research communities to gather feedback that fuels better customer experiences and product innovation.