Technology Solution
Transform Customer Experience
Directly interact with thousands of customers to accelerate innovation and co-create personalized experiences with deep customer feedback to attract and retain users.
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Directly interact with thousands of customers to accelerate innovation and co-create personalized experiences with deep customer feedback to attract and retain users.
Sell experiences, not just products, that resonate with key user segments
Create audience segmentation models and targeting algorithms to guarantee messaging resonates with key user groups
Customer-centric user experience development co-created with customers
Augment the data in your system of record with hard-to-reach customer insights that contextualize existing data
Overview
Activity Templates
Dashboard & Analytics
Alida’s Technology Industry solution empowers you to inject customer insights and feedback throughout your product lifecycle, whether it is before product development, prior to product launch or after product release.
The solution’s accompanying dashboard displays product experience score over time. The
current score, as well as the rating over time, is presented to enable product experience trend
identification and tracking.
Alida’s Technology Industry solution empowers you to inject customer insights and feedback throughout your product lifecycle, whether it is before product development, prior to product launch or after product release.
The solution’s accompanying dashboard displays product experience score over time. The
current score, as well as the rating over time, is presented to enable product experience trend
identification and tracking.
Twitch’s insights team uses their Community digital insight community to accelerate product development, reduce costly mistakes, and develop more accurate personas.
With our unique, relationship-based approach, the Community platform enables Technology brands to:
Directly interact with thousands of customers in a secure online community, on demand, at scale, and in full compliance with regulatory requirements like GDPR and CCPA.
Combine deep customer insight and broad customer feedback to make data-driven decisions in hours rather than days or weeks.
Connect feedback to existing systems of record and identify actionable ways to personalize and customize.
Create an open, centralized, and secure space so historical customer insights are available to decision-makers when they need them.
“Alida has changed the way our stakeholders view market research. We involve members in the entire product development cycle from idea generation to design to validation. This insight allows us to understand the ‘why behind the whats’ of Big Data. It provides intelligence at the speed required by the fast moving tech industry.”
— Tony Tong, Senior Market Research Manager, LinkedIn
Drive Revenue Growth
Improve Customer Satisfaction
Accelerate Innovation
Use deep customer profiling to uplift value to advertising partners.
Twitch leveraged the 22,000 members of their digital insight community to deeply understand attitudes, behaviors, and motivations that increased average advertiser deal size by $300k+.
Diagnose sources of dissatisfaction and align offerings to better understood customer segments.
GoDaddy achieved a 360 degree view of its audience with attitudinal and preference data from Community. They’re able to leverage deep-dive studies around customer experience with a 58% participation rate to make CX improvements at pace with 2-week sprint cycles.
Co-create and test product concepts and content investments with highly engaged, well understood customers.
LinkedIn Product & Product Marketing teams use directional feedback to inform strategic roadmap decisions. A recent test of their relaunch and app upgrade drove 40% adoption in 4 months of testing.
Our many customers within the technology industry rely on Alida because of our dedication to their data security and privacy needs and the controls we have in place to support them.
Security Data Sheet
to Rapidly Changing Customer Needs in the Age of Coronavirus
Optimize Your CX Program and Stay Connected to Your Customers
What Can CX Do For You?
How Gamesys Puts Themselves in the Shoes of Their Players
Making CX an Organization-wide Priority
Greenbook Webinar
12 Tips for Marketing Research and Insight Pros
How CXM Drives Year-Round Growth in the Tech Industry
The Opportunities & Challenges Building a Community of your Customer's Customers
How to Take Your Organization From “I Think” to “I Know”
A Fireside Chat with Sky Betting & Gaming
The Bees Have It
Put Your CX Strategy into Action
8 Best Practices for Increasing Member Hub Engagement
10 Essential Actions for a Successful Community
And Embrace Evolving Customer Behaviors
in the New World of Work
What Worked, What Didn't, and Where We Go from Here
Insights on Consumer Attitudes, Expectations, and Buying Behavior
On-Demand Access
How to Get Agile Customer Insights to Decision Makers
with Channel 4 and Verve
to Attract and Retain Top Talent
Alida Total Experience Management
Closing the Loop On Research
Designing Experiences in New Markets
Learn how top brands harness customer feedback for growth
Find out what’s new in the NA Winter '23 Product Release
The Power of Community-Centered CX
Impact your organization by using Community to collect meaningful customer insights and guidance that can’t be obtained anywhere else.
Get a demo