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  • Client communities guide Sun Life’s Client Impact Strategy

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  • Increased engagement with customers ensures Indigo infuses the VoC into every business decision

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  • Validates editorial content & increases revenue by delivering insights to advertising partners

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The world's best brands rely on Alida.

176 million people globally have used Alida's Total Experience Platform to inform over 60,000 customer experience initiatives.

All Stories



Outdoor retailer powerhouse, Salomon, combines Alida Sparq with CRM to understand big data's blind spots

Customer insights help Sky Bet create new products, increase conversion, and build loyalty in a saturated market

Audience insights combined with behavioral data accelerates content and product innovation, and helps identify revenue opportunities.

Ongoing interaction helps UnityPoint Health prioritize customer input to de-risk decisions and grow business

Audience insights open new revenue opportunities, expand partner programs, and inspire new content for Refinery2

By delivering actionable and quick insight on evolving consumer preferences, Red Bull’s Shopper Insights team earned the right to help lead ...

How LinkedIn’s product organization involves members across the entire product development process to de-risk decisions and build the right ...

How Virgin Money UK successfully embraced the digital disruption in the banking industry

By delivering insight in every step of the development cycle, Inner Circle helps VMware improve product innovation, customer satisfaction ...

How Bendigo Bank supports customer-led decision making in real-time

How ongoing dialogue with coffee fanatics enables Keurig to foster a consumer-centric culture

Flipp Meets Growth Goals by Becoming Customer Centric

Ocean Outdoor Forges Stronger Client Relationships in Difficult Times

Priority Health goes beyond ad-hoc surveys to understand every touchpoint in the customer journey

As one of America’s most trusted companies––one deeply rooted for generations in a sense of family––Scotts embraces their responsibility to ...

How getting to know your customers leads to new product development.

PokerStars Insight Community Managers realize the need for a holistic CXM strategy after the merger of their parent company.

Kramp, like so many of us, used 2020 to reconnect with what’s really important: their customers.

The Chartered Management Institute (CMI) has been looking to raise its profile as the voice of managers and leaders in the UK

How ATTN: connects audiences and brands around purpose-driven storytelling with lasting impact

How Prudential Singapore accelerates product growth with customer insights

Feedback from passionate players helps Jam City build momentum in a competitive and dynamic space

Ongoing customer engagement helps SMUD build awareness, exceed marketing KPIs, and shape strategic decisions

How AXA Philippines innovates in line with customer needs

How Telstra leverages its customer and employee communities to move the business forward.

How MuleSoft used Alida’s platform to create an active and engaged customer community

Client communities guide Sun Life’s Client Impact Strategy

Informing their VOC program with rich data & transforming into a highly customer-centric culture

Duke Health created a ‘continuum of patient voice’ to improve the end-to-end patient experience

Increased engagement with customers ensures Indigo infuses the VoC into every business decision

Validates editorial content & increases revenue by delivering insights to advertising partners

Capturing Insights to improve player experiences while increasing loyalty

How Insular Life tracks the customer journey to transform the customer experience

Identifying customer pain points and pivoting their digital customer journey approach

AIA leverages a dedicated community of customers to curate compelling propositions

Customer community helps develop new services & products in the shifting travel industry

How Globe uses insights to impact business strategy and product roadmaps

How Cvent optimized their event platform experiences based on real-time feedback from connected and engaged users

How their Research Community has supported proactive growth through diverse customer feedback informing key business decisions

How ABC leverages audience insights to deliver programming and services that reflect a nations culture and identity

How Woolworths Financial Services leverages their dedicated consumer community to test new products and deliver exceptional experiences

How Byrdie differentiates its brand partnership and infuses customer feedback into editorial decisions through understanding its readership

Customer-led product evolution helps Experian Health increase client engagement and loyalty while delivering users exceptional experiences

Unique insights from readers differentiate BDG's media brands and drive advertising sales

Hilti Group sets new standards in customer centricity and customer engagement

How tombola used their Community to drive business goals leading to a record breaking fiscal year

How BPI expanded and evolved their insights program to align with customer-obsessed brand mission

How BMO leveraged timely customer feedback through a banking transition

Insight communities drive alignment to support 'One Toyota' customer experience mission

WBD shares digital and in-person experiences to give fan the behind-the-scenes connection they crave

Canadian Tire improves experiences across the customer journey through sophisticated profiling and active consumer engagement

Wendy's Advisors help lead The Wendy's Company to develop new products, spot trends, an elevate the customer experience

How the J.Crew Group's insights team evolved into proactive and essential business partners helping to lead the brand into the future

What our customers are saying

“Extremely User Friendly. The platform is very easy to use, its so user friendly that you can get started exploring and building projects right away. If an issue does arise their customer support team is SO great!”

Administrator in Consumer Goods

Enterprise (> 1000 employees)

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“Great tool with even better support. It gives us flexibility to work in multiple languages, provides cool dashboarding, and is a user-friendly and stable environment. Great support for our team, always pro-active, and we can really count on them!”

Friederike N, CX Manager

Enterprise (> 1000 employees)

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"Alida's platform has been a great help internally to get to know our players better. It's very intuitive, and gives the opportunity to get answers quickly and efficiently on any business problem."

User in Gambling & Casinos

Enterprise (> 1000 employees)

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"The client support team is second to none. The platform is easy to use and flexible. The company is responsive, forward-thinking and well-positioned for the future. We are better understanding the needs of our customers and what is working and what is not. We are also better understanding subscriber behaviors and needs and how to maintain their loyalty going forward."

User in Entertainment

Enterprise (> 1000 employees)

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