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Retail

Transform Customer Experience

Directly interact with thousands of retail customers to enhance loyalty and deliver personalized experiences, products, and world-class services across every channel and touchpoint.

Why Retail Brands Choose Alida

Enhance Customer Experience

Improve customer journey and diagnose key sources of dissatisfaction

Optimize Marketing & Advertising

Use audience segmentation and targeting to improve messaging

Innovate and Co-Create Products

Customer-centric development of apps, websites, and other technologies

Elevate Transactional Data

Enhance loyalty program and rewards data with attitudinal data

You're in Good Company

Elevating the retail customer experience just got easier

Overview

Alida’s retail industry solution offers curated, retail-specific survey templates that can be quickly customized and deployed to help you continually gauge and optimize customer perception of your products, stores, services and the overall experience.

Activity Templates:

Leverage curated templates that help you:

Improve customer trust by enhancing customer support and returns handling processes based on customer insight
Maximize revenue opportunities by finding optimal price points and descriptions for your products to entice customers to buy from you
Gauge customer sentiment about your store location, hours and in-store experiences to optimize your retail operations strategy.
Keep a pulse on your customer’s overall satisfaction levels with your brand to guide business decisions

Invite Customers to Improve the Retail Experience

To gather the customer intelligence necessary to make real-time product and marketing decisions and remain competitive, Boston Pizza launched BP Test Kitchen, an Alida Community digital insight community of over 13,000 members.

The Alida Difference for Retail

With our unique, relationship-based approach, the Community platform enables retail brands to:

Access hard-to-engage customers

Directly interact with thousands of customers in a secure online community, on demand, at scale, and in full compliance with regulatory requirements like GDPR and CCPA.

Collect continuous customer insights

Combine deep customer insight and broad customer feedback to make data-driven decisions in hours rather than days or weeks.

Provide context for existing discrete/siloed data

Connect feedback to existing systems of record and identify actionable ways to increase CSAT scores like NPS.

Align decision making around the customer

Create an open, centralized, and secure space so historical customer insights are available to decision-makers when they need them.

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“The Canadian Tire Customer Panel allows us to increase consumer confidence about the products we sell, create more brand ambassadors, and improve accuracy in personalizing our message to our customers.”

- Cedric Painvin, Associate Vice President of Consumer Research, Canadian Tire

Customer Insights from Community Help You:

Improve Satisfaction

Diagnose sources of dissatisfaction and align action with better understood customer segments.

Insights helped Chico’s improve discussions, add context, build loyalty, and drive smarter decisions.

Accelerate Innovation

Co-create and test products and concepts with highly engaged, understood customers.

Canadian Tire has tested over 5,000 products in one year with their digital insight community.

Design Effective Marketing

Validate campaigns with customers before going to market.

After implementing feedback from their insights community, Nandos increased their awareness levels by 300% compared to the previous year.

Increase Revenue

Align relevant services and offers to better-understood customer segments.

Haggar’s new pant line is expected to double previous best seller.

Secure & Compliant for Retail

Our many customers within the retail industry rely on Alida because of our dedication to their data security and privacy needs and the controls we have in place to support them.
Security Data Sheet