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Brand Experience

Increase brand affinity and marketing effectiveness

Understand customers’ emotions, expectations, and preferences and put their feedback into immediate action.

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Customers feel ignored

75% of consumers don’t think companies use all the feedback they give them, and 1 in 10 think it’s never used.1

Ignored customers churn

The #1 reason customers switch brands is because they feel unappreciated.2

Listening drives loyalty

88% view a brand as higher quality if they feel like the brand is listening to their needs. 3

1. THE ALIDA 2021 GLOBAL TRENDS REPORT: CUSTOMER EXPERIENCE
2. The Global Customer Engagement Report 2020 | Vonage
3. 2021 Consumer Experience Sentiment Report

Twitter headquarters

Twitter drives advertising, programming and content with fast access to customer insights 

Twitter’s Insider program provides brand-specific bespoke insight that competitors cannot replicate - helping them gain client trust and deliver unique value resulting in increased ad sales revenue.

81% of Twitter’s sales team said insights promoted advertiser revenue opportunities

Read Their Story

Anticipate the changing needs of customers and respond with agility

  • Validate strategies to increase brand awareness with key target audiences.
  • Mitigate reputation risk by acting before issues escalate.
  • Test and refine marketing and advertising programs to make sure they’ll hit the mark.
TP #1

Alida gives you 10X insights, 10X faster for 10X better brand experiences.

  • Keep a pulse on brand awareness and sentiment by surveying a broad audience of prospects and customers.
  • Identify causes of negative brand perception with in-depth customer conversations and high-response surveys.
  • Validate and implement marketing and advertising programs by co-creating campaigns with your most engaged customers.
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Top 4 Challenges for Brand Leaders

Learn actionable steps to build empathy and trust with your customers and increase their brand affinity.

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Alida TXM Empowers Your Entire Organization

Alida TXM brings customer experience professionals, designers, product owners, marketers, and leadership together with your audience at the center. Information flows across teams so you can track feedback and innovate to solve problems.

Total Experience Management

Build trust, earn loyalty, and strengthen brand affinity.

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Customer
Experience

Deliver value at every point in the customer journey.

Learn about CX

Employee
Experience

Attract, engage, and retain people throughout the employee lifecycle.

Learn about EX

Product
Experience

Accelerate product development and improve adoption rates.

Learn about PX

Alida is a customer experience management and customer insights platform. Collect valuable customer feedback and voice of employee data through your insight community powered by Alida.