Greenbook Insights Tech Showcase

Alida: Community-Centered Product Research

Join Julia Nathanson, Principal Solution Advisor at Alida, to see:

  • How a research community enables you to execute product research throughout the design and development lifecycle, from ideation to testing, launch and beyond.
  • How to co-create products with your customers, leveraging quantitative and qualitative research methods to better understand their motivations and preferences.
  • How a community delivers faster recruitment, industry-leading response rates, and greater cost savings.

 

The Latest News and Resources from Alida

Fossil Group Uses Customer Insights to Empower Business Decisions

Fossil Group Uses Customer Insights to Empower Business Decisions

customer-experience
retail
product-experience
brand-experience
The Right (and Wrong) Way to Connect with Customers During COVID-19

The Right (and Wrong) Way to Connect with Customers During COVID-19

customer-experience
brand-experience
How Virgin Money UK Listen and Respond

How Virgin Money UK Listen and Respond

to Rapidly Changing Customer Needs in the Age of Coronavirus

customer-experience
financial-services
How Condé Nast's Consumer-Centric Focus Supports the Company's Global Vision

How Condé Nast's Consumer-Centric Focus Supports the Company's Global Vision

customer-experience
media-entertainment
Don't Fall Behind

Don't Fall Behind

Optimize Your CX Program and Stay Connected to Your Customers

customer-experience
Securing Growth and Customer Retention in Banking in the Age of Disruption

Securing Growth and Customer Retention in Banking in the Age of Disruption

customer-experience
financial-services
product-experience
How Alida Helps The World's Most Customer-Centric Brands Win

How Alida Helps The World's Most Customer-Centric Brands Win

customer-experience
employee-experience
user-experience
brand-experience
Driving Business Value

Driving Business Value

What Can CX Do For You?

customer-experience
IDC Vendor Spotlight

IDC Vendor Spotlight

Delivering a World-Class Customer Experience

customer-experience
4 Pillars of Customer Experience Management Value

4 Pillars of Customer Experience Management Value

customer-experience
Activating the Community

Activating the Community

Making CX an Organization-wide Priority

customer-experience
Building an Agile Insight Engine

Building an Agile Insight Engine

customer-experience
CX: Market Researchers' Top Priority for 2021

CX: Market Researchers' Top Priority for 2021

Greenbook Webinar

customer-experience
World Class Insights

World Class Insights

12 Tips for Marketing Research and Insight Pros

customer-experience
What Is Customer Experience Management?

What Is Customer Experience Management?

customer-experience
Customer Centricity: The Definitive Guide

Customer Centricity: The Definitive Guide

customer-experience
Sprint in the Right Direction

Sprint in the Right Direction

How CXM Drives Year-Round Growth in the Tech Industry

customer-experience
8 Ways Banks And Credit Unions Can Improve Their Key Metrics By Putting Customers First

8 Ways Banks And Credit Unions Can Improve Their Key Metrics By Putting Customers First

customer-experience
How to Make Smarter, Consumer-Obsessed Decisions

How to Make Smarter, Consumer-Obsessed Decisions

customer-experience
Keeping Customer Insights Flowing Through 2020 & Beyond

Keeping Customer Insights Flowing Through 2020 & Beyond

customer-experience
media-entertainment
brand-experience
B2B2C Community

B2B2C Community

The Opportunities & Challenges Building a Community of your Customer's Customers

customer-experience
retail
cpg
Using Insights to Stay Ahead of Trends & Competitors

Using Insights to Stay Ahead of Trends & Competitors

customer-experience
retail
7 Ways to Lead in a Crowded Streaming Media Market

7 Ways to Lead in a Crowded Streaming Media Market

customer-experience
media-entertainment
user-experience
Why Should Your Customer Advisory Board Go Digital?

Why Should Your Customer Advisory Board Go Digital?

customer-experience
technology
product-experience
7 Questions Every Company Must Ask When Building an NPS Program

7 Questions Every Company Must Ask When Building an NPS Program

customer-experience
brand-experience
Prioritizing Patient Experience

Prioritizing Patient Experience

customer-experience
health-care
Using Insights to Stay Ahead In An Oversaturated Market

Using Insights to Stay Ahead In An Oversaturated Market

A Fireside Chat with Sky Betting & Gaming

customer-experience
media-entertainment
6 Tips to Increase Member Hub Engagement with Penn Lottery

6 Tips to Increase Member Hub Engagement with Penn Lottery

customer-experience
media-entertainment
7 Benefits of Going Digital with Your Customer Advisory Board

7 Benefits of Going Digital with Your Customer Advisory Board

customer-experience
CX Lessons from Social Insects to Drive Business Change

CX Lessons from Social Insects to Drive Business Change

The Bees Have It

customer-experience
Alida Activate: Spring Edition

Alida Activate: Spring Edition

Put Your CX Strategy into Action

customer-experience
The Business Case for Consolidating Survey Solutions

The Business Case for Consolidating Survey Solutions

customer-experience
A Culture of Customer Experience

A Culture of Customer Experience

Insular Life's 360 Customer View

customer-experience
A Retailer's Blueprint for a Better Digital Commerce Experience

A Retailer's Blueprint for a Better Digital Commerce Experience

customer-experience
Engagement in Action

Engagement in Action

8 Best Practices for Increasing Member Hub Engagement

customer-experience
Digital Insight Community Handbook

Digital Insight Community Handbook

10 Essential Actions for a Successful Community

customer-experience
7 Steps to Drive Retail Growth

7 Steps to Drive Retail Growth

And Embrace Evolving Customer Behaviors

customer-experience
retail
COVID-19 Drives Consumer Focus in Healthcare & Insurance

COVID-19 Drives Consumer Focus in Healthcare & Insurance

customer-experience
health-care
Housing Association London & Quadrant Transforms the Resident Experience with Agile Community Insights

Housing Association London & Quadrant Transforms the Resident Experience with Agile Community Insights

customer-experience
A Passionate Audience: Streaming to Modern Viewers

A Passionate Audience: Streaming to Modern Viewers

customer-experience
media-entertainment
CX Trend Review

CX Trend Review

What Worked, What Didn't, and Where We Go from Here

customer-experience
How to Implement Customer Insights On a Global Scale with Twitter

How to Implement Customer Insights On a Global Scale with Twitter

customer-experience
technology
How Insight Communities Can Help You Become Thought Leaders: A Case Study By CMI

How Insight Communities Can Help You Become Thought Leaders: A Case Study By CMI

customer-experience
How PokerStars Gain Stakeholder Buy-In and Demonstrate the Value of Customer Insights

How PokerStars Gain Stakeholder Buy-In and Demonstrate the Value of Customer Insights

customer-experience
media-entertainment
Yoox Net-A-Porter Success with A 360-Degree View Of Customers

Yoox Net-A-Porter Success with A 360-Degree View Of Customers

customer-experience
retail
technology
How to Power up Your Surveys in 2022

How to Power up Your Surveys in 2022

customer-experience
Alida Activate Fall '21

Alida Activate Fall '21

On-Demand Access

customer-experience
product-experience
brand-experience
total-experience-management
How to Do Really Great Video Research

How to Do Really Great Video Research

with Channel 4 and Verve

customer-experience
retail
Your Customers Have Changed, Your Approach to CX Must Change Too

Your Customers Have Changed, Your Approach to CX Must Change Too

customer-experience
How to Leverage Insights to Drive Your Business Objectives

How to Leverage Insights to Drive Your Business Objectives

customer-experience
How to Boost Customer Engagement in 2022

How to Boost Customer Engagement in 2022

Lessons & Best Practices from Top CX Teams

customer-experience
How Customer-Centricity Increases Business Growth at Kramp

How Customer-Centricity Increases Business Growth at Kramp

A Case Study with an International Wholesale Company

customer-experience
total-experience-management
Empathy in Action: The Business Value of Customer Empathy

Empathy in Action: The Business Value of Customer Empathy

customer-experience
Alida Activate 2022: Experience, Reimageined

Alida Activate 2022: Experience, Reimageined

customer-experience
CX Pioneers

CX Pioneers

Designing Experiences in New Markets

customer-experience
CX Innovation for a Cookieless World

CX Innovation for a Cookieless World

customer-experience
Why is everyone talking about CLV again?

Why is everyone talking about CLV again?

customer-experience
Insight-Driven Innovation

Insight-Driven Innovation

Learn how top brands harness customer feedback for growth

customer-experience
Alida Activate 23

Alida Activate 23

The Power of Community-Centered CX

customer-experience
Community Best Practice Guide

Community Best Practice Guide

customer-experience
Fall ‘23 Product Release

Fall ‘23 Product Release

See the latest AI advancements to the Alida platform to help you gather insights faster and scale your program to reach more customers than ever before.

customer-experience
user-experience
Innovation Day

Innovation Day

Our annual showcase of the top global insights teams and the 2023 Delta Award winners

customer-experience
user-experience
The Innovator's Playbook

The Innovator's Playbook

Proven community-centered strategies from top global insights teams

customer-experience
user-experience
The Ultimate Guide to Insight Communities

The Ultimate Guide to Insight Communities

customer-experience
user-experience
Alida Activate 24

Alida Activate 24

Supercharge Your Research

customer-experience
product-experience
Market Research for Customer Insights

Market Research for Customer Insights

user-experience
customer-experience
Kramp

Kramp

Kramp Groep is Europe’s largest specialist in spare parts and accessories for the ...

retail
customer-experience
Stitch Fix

Stitch Fix

How getting to know your customers leads to new product development.

retail
product-experience
customer-experience
PokerStars

PokerStars

PokerStars Insight Community Managers realize the need for a holistic CXM strategy after ...

retail
brand-experience
customer-experience
Twitter UK

Twitter UK

In 2020, the global pandemic came with a wave of news stories, changing regulations, and ...

media-entertainment
brand-experience
customer-experience
Prudential Singapore

Prudential Singapore

How Prudential Singapore accelerates product growth with customer insights

financial-services
product-experience
customer-experience
Jam City

Jam City

Feedback from passionate players helps Jam City build momentum in a competitive and ...

media-entertainment
brand-experience
customer-experience
SMUD

SMUD

Ongoing customer engagement helps SMUD build awareness, exceed marketing KPIs, and shape ...

brand-experience
customer-experience
AXA Philippines

AXA Philippines

How AXA Philippines innovates in line with customer needs

financial-services
brand-experience
customer-experience
What's the Difference between Customer Centric vs. Customer Focused?

What's the Difference between Customer Centric vs. Customer Focused?

Customer Insights
Customer Experience

4 CX Trends for 2024: Your Guide to Navigating the Year Ahead

Customer Experience

3 Key Takeaways From Innovation Day to Carry Into 2024

Customer Insights
Customer Experience
Product Experience
User Experience
featured in hero
Alida’s Fall ‘23 release provides faster speed to insights and scalability, powered by AI.

Alida’s Fall ‘23 Release Provides Faster Speed to Insights and Scalability, Powered by AI

Customer Experience
How To Build A Customer Community And Improve CX

How To Build A Customer Community And Improve CX

Customer Experience

Alida is a Community Research platform that helps the world's biggest brands create highly engaged research communities to gather feedback that fuels better customer experiences and product innovation.