Research debriefs are supposed to drive decision making and make things happen in a business, but all too often, they don't. Simply reporting customer insights isn't enough: we need to make them memorable, moving and galvanizing. We'll explain what typically goes wrong and how we can change that by crafting stories that balance structure and emotion.
to Rapidly Changing Customer Needs in the Age of Coronavirus
Optimize Your CX Program and Stay Connected to Your Customers
What Can CX Do For You?
Delivering a World-Class Customer Experience
Making CX an Organization-wide Priority
12 Tips for Marketing Research and Insight Pros
How CXM Drives Year-Round Growth in the Tech Industry
The Opportunities & Challenges Building a Community of your Customer's Customers
A Fireside Chat with Sky Betting & Gaming
The Bees Have It
Put Your CX Strategy into Action
Customer Feedback Management Platforms Q2 2021
Insular Life's 360 Customer View
8 Best Practices for Increasing Member Hub Engagement
10 Essential Actions for a Successful Community
And Embrace Evolving Customer Behaviors
What Worked, What Didn't, and Where We Go from Here
with Channel 4 and Verve
Lessons & Best Practices from Top CX Teams
A Case Study with an International Wholesale Company
Learn how top brands harness customer feedback for growth
The Power of Community-Centered CX
Kramp Groep is Europe’s largest specialist in spare parts and accessories for the ...
How getting to know your customers leads to new product development.
PokerStars Insight Community Managers realize the need for a holistic CXM strategy after ...
In 2020, the global pandemic came with a wave of news stories, changing regulations, and ...
How Prudential Singapore accelerates product growth with customer insights
Feedback from passionate players helps Jam City build momentum in a competitive and ...
Ongoing customer engagement helps SMUD build awareness, exceed marketing KPIs, and shape ...
How AXA Philippines innovates in line with customer needs